The Extreme Importance of Evaluating the PR Process
Photo by Abovethelaw.com The last step in the public relations campaign process is evaluation. Evaluating the success of a PR campaign...
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Chloe Bell
- Apr 11, 2023
- 2 min
How to Effectively Implement Tactics in PR
Photo by SmartInsights.com In the last post, we talked about the different tactics organizations can use to connect with their target...
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Chloe Bell
- Apr 4, 2023
- 2 min
Guide to Using Communication Tactics in Public Relations
Communication tactics are essential to a public relations campaign. Communication tactics are the visual elements to a strategic plan...
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Chloe Bell
- Mar 28, 2023
- 2 min
Three Approaches to Communication in PR
When you’re planning a public relations campaign, a crucial step is developing the message strategy for the specific key publics you have...
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Chloe Bell
- Mar 21, 2023
- 3 min
Proactive Versus Reactive Strategies
When executing a public relations campaign it is extremely important organizations have a strategy. An organization’s strategy details...
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Chloe Bell
- Mar 2, 2023
- 3 min
How to Set Your Organization Apart From Competitor
Organizations must act to set themselves apart from their competitors in modern society. As industries grow more extensive and more...
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Chloe Bell
- Feb 14, 2023
- 3 min
Research Can Make or Break a PR Campaign
Research is essential to organizations before executing a PR campaign. Research can help identify potential problems, solve those...
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Chloe Bell
- Feb 6, 2023
- 2 min
How to Identify Key Publics in PR
In public relations, organizations must research and identify their target audience and varying publics before implementing a PR...
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Chloe Bell
- Jan 29, 2023
- 3 min
How to Effectively Analyze an Organization in PR?
When analyzing your organization, you must be brutally honest. Honesty is a crucial component of all things PR. "As a PR professional,...
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Chloe Bell
- Jan 22, 2023
- 2 min
How can we Turn a PR Obstacle into an Opportunity?
When faced with a public relations situation, an organization must ask itself, is this an obstacle or an opportunity? Frequently two or...
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Chloe Bell
- May 9, 2022
- 2 min
What is PR design?
As this semester comes to a close, I wanted to reflect on what I learned in my PR design course. Throughout the semester, I got to play...
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Chloe Bell
- Mar 8, 2022
- 2 min
How To: Stationary Package
This week in my public relations design class we designed a business card, letterhead, and envelope for the business of our choice. I did...
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Chloe Bell
- Feb 17, 2022
- 2 min
A Communications Strategy for a Growing Boutique
After researching The Impeccable Pig's competitors, I have compiled a few notes. Impeccable Pig does a great job of utilizing social...
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Chloe Bell
- Feb 15, 2022
- 1 min
Typesetting Assignment Reflection
Two of the most powerful programs used for creating PR publications include Adobe InDesign and Adobe Illustrator. InDesign is mostly used...
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Chloe Bell
- Feb 15, 2022
- 1 min
The Impeccable Pig is in Fact Impeccable
The Impeccable Pig is a family-owned boutique based in Dallas, TX. They have 16 locations and a growing website. If you haven't heard of...
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Chloe Bell
- Nov 1, 2021
- 2 min
How to Brighten Up a Space
I recently moved into a house on my college campus that has very dark finishes and not a ton of natural light. My roommates and I...
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Chloe Bell
- Oct 31, 2021
- 2 min
The Role of Social Media in Young Adults lives
As much as we all hate to admit it, the time we spend on social media is a lot. The generation of young adults today grew up with the...
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Chloe Bell
- Oct 27, 2021
- 2 min
Instagram for Beginners
As a young adult, Instagram has been a big social media platform since I was in fifth grade. In fact, it was the first form of social...
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Chloe Bell
- Oct 20, 2021
- 2 min
Is any PR good PR?
P.T. Barnum once said “There’s no such thing as bad publicity”, but is this true? Publicity does create awareness about a brand, but what...
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Chloe Bell
- Oct 20, 2021
- 2 min
Pitching Products for Beginners
My freshman year of college, I worked at a tanning salon. I had a few years of working in retail prior to getting this job. My first day...
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