Chloe BellMar 28, 20232 minThree Approaches to Communication in PRWhen you’re planning a public relations campaign, a crucial step is developing the message strategy for the specific key publics you have...
Chloe BellMar 21, 20233 minProactive Versus Reactive StrategiesWhen executing a public relations campaign it is extremely important organizations have a strategy. An organization’s strategy details...
Chloe BellMar 2, 20233 minHow to Set Your Organization Apart From CompetitorOrganizations must act to set themselves apart from their competitors in modern society. As industries grow more extensive and more...
Chloe BellFeb 6, 20232 minHow to Identify Key Publics in PRIn public relations, organizations must research and identify their target audience and varying publics before implementing a PR...
Chloe BellJan 22, 20232 minHow can we Turn a PR Obstacle into an Opportunity?When faced with a public relations situation, an organization must ask itself, is this an obstacle or an opportunity? Frequently two or...
Chloe BellMay 9, 20222 minWhat is PR design?As this semester comes to a close, I wanted to reflect on what I learned in my PR design course. Throughout the semester, I got to play...
Chloe BellMar 8, 20222 minHow To: Stationary PackageThis week in my public relations design class we designed a business card, letterhead, and envelope for the business of our choice. I did...
Chloe BellFeb 17, 20222 minA Communications Strategy for a Growing BoutiqueAfter researching The Impeccable Pig's competitors, I have compiled a few notes. Impeccable Pig does a great job of utilizing social...
Chloe BellOct 20, 20212 minIs any PR good PR?P.T. Barnum once said “There’s no such thing as bad publicity”, but is this true? Publicity does create awareness about a brand, but what...
Chloe BellOct 20, 20212 minPitching Products for BeginnersMy freshman year of college, I worked at a tanning salon. I had a few years of working in retail prior to getting this job. My first day...
Chloe BellOct 20, 20212 minTikTok: A New Profession?TikTok, the newest social media platform, is an app where a user can post fifteen seconds to three minute videos. The app features a “for...